Brisbane · Global Reach

We Help Brands Go Further

JYAU Group is a Brisbane-based business consultancy helping brands internationalise, build identity, and grow — from Australia to the world.

Consulting That Moves the Needle

Whether you're entering a new market or building a brand from scratch, we provide the strategy and execution to get you there.

Brand Internationalisation

Market entry strategy, regulatory navigation, and positioning for brands expanding into Australia, Asia-Pacific, and beyond. We handle the complexity so you can focus on growth.

Brand Building & Identity

Transform from OEM/ODM to a recognised brand — from naming and visual identity to channel strategy and customer positioning.

Financial & Tax Strategy

Optimise your tax structure, improve cash flow, and build a financial roadmap — whether you're local or operating across borders.

Real Results, Real Brands

From factory floor to global shelf — here's how we've helped our clients grow.

Global market expansion concept
Internationalisation

Adult Wellness Brand — Going Global

A fast-growing intimate wellness brand needed to expand beyond their home market. We developed a market-entry strategy covering regulatory compliance, brand localisation, distribution channels, and digital marketing — launching across 3 new international markets.

3 New Markets
240% Revenue Growth
12 mo To Profitability
Premium headphones product shot
Brand Building

Audio Factory — From OEM to Own Brand

A headphone manufacturer producing for third-party labels wanted to launch their own consumer brand. We led brand identity, product positioning, e-commerce strategy, and retail partnerships.

1st Own Brand
35% Higher Margins
50K+ Units Year One
AI recruitment technology dashboard
APAC Distribution

OptiTalent — AI Recruitment SaaS Across APAC

OptiTalent is an AI-powered recruitment platform that uses evidence-based scoring, skill DNA analysis, and career trajectory mapping to help agencies make better hires. We helped build their distribution strategy across Australia, Singapore, and the wider APAC region — from pricing localisation to channel partnerships with recruitment agencies.

6 APAC Markets
40+ Agency Partners
SaaS B2B Model

Janet Yau

Founder, JYAU Group

Born in Hong Kong, raised in Brisbane — Janet brings a unique cross-cultural perspective to every project. With years of hands-on experience across healthcare, wellness, and international trade, she understands the nuances of doing business across borders.

Whether you're a factory looking to build a consumer brand, or an established company entering a new market, Janet and the JYAU Group team provide the strategic clarity and local knowledge to make it happen.

Healthcare Wellness International Trade Brand Strategy Cross-Cultural

We Work With Brands That Want More

If any of these sound like you, we should talk.

Brands Going Global

You have a proven product and want to expand into new international markets — but don't know where to start.

Factories Building a Brand

You manufacture great products for other labels — now you want your own brand, higher margins, and direct customer relationships.

Cross-Border Tax & Compliance

You operate internationally and need help with tax optimisation, entity structuring, or regulatory compliance across jurisdictions.

Wellness & Health Brands

You're in the health, wellness, or personal care space and need guidance navigating regulations, positioning, and market fit.

Markets & Regions

We help clients bridge cultures and regulations across these key markets.

AU Australia
HK Hong Kong
CN China
BR Brazil
AR Argentina
US United States
GB United Kingdom
SG Southeast Asia

Your Onboarding Journey

Simple, transparent, and collaborative — from the very first call.

Discovery Call

A free 30-minute conversation to understand your business and ambitions.

Custom Proposal

Clear scope, timeline, and transparent pricing tailored to you.

Strategy & Execution

Deep research, build the plan, and deliver results together.

Ongoing Support

Regular check-ins to keep your business on the growth trajectory.

Frequently Asked Questions

The initial discovery call is completely free. After that, we provide a tailored proposal with transparent pricing based on the scope of your project — no hidden fees, no surprises.

We work fluently in English, Cantonese, and Mandarin. This allows us to bridge communication between Western and Asian markets seamlessly.

It depends on the project. A brand strategy might take 4-8 weeks, while a market entry engagement typically runs 3-6 months. We also offer ongoing advisory retainers for clients who need continuous support.

Absolutely. That's exactly what the free discovery call is for. We'll listen to your situation and recommend the best path forward — even if it means we're not the right fit.

Yes. We work with clients across Australia, Hong Kong, China, South America, and more. Most of our engagements are remote-first, with in-person meetings when needed.

Brisbane-Based, Globally Connected

Australia · Hong Kong · China · South America

5+
Regions
98%
Retention
10+
Years

Let's Start a Conversation

Ready to take your brand further? Reach out via WhatsApp, email, or phone — we'll arrange a free discovery call.

0422 274 802 Yauwaiyee@hotmail.com